Cap Down Under was a Huge Success

15 December 2008


Held for the first time in Australia, The CAP marketing trade show was a huge success.

IRVINE, CA – December 10, 2008 – (CAP), the leading online marketing resource and community website for Internet casino affiliates, has announced that its first annual CAP Down Under event (, held the last week of November in Sydney, Australia, was a resounding success.

180 people — of which 80 percent were Australian and 66 percent were affiliates — attended the four-day affiliate marketing conference, according to company representatives. Held at Sydney’s premium, five-star Shangri-La hotel during the last week of November, 2008, CAP Down Under was the first Australian-based iGaming affiliate marketing conference ever. It was held partially in response to requests from members of the CAP Forums, a highly trafficked social networking community administered on the main CAP site that boasts almost 8,000 members, an industry-leading figure.

“This was an incredible event; CAP Down Under attracted a ton of participants from all over the world,” reported Alex Pratt, an organizer for the conference. “From the opening party sponsored by Rewards Affiliates in the Opera Bar with its stunning views of Sydney Harbour Bridge and the Opera House, to the attendance of Australian Boxer Jeff Fenech, who played heads up poker against the delegates for prizes, there wasn’t a dull moment.

“And with a huge variety of experts in the affiliate marketing and search engine marketing fields, there was no shortage of informative discussion, either.”

“The team at CAP Down Under/ has done awesome,” stated Greg Tingle of Media Man Australia and Casino News Media, a participant who also served as moderator and assisted with coordination duties. “It’s been a great conference … some of the stuff that we’ve seen, slots and poker and search engine news … it was very impressive, and I’m sure we’ll be hearing a lot more about CAP Down Under here in Australia.”