ONLINE BACKGAMMON AND TC.ADS TAKING THE NET BY STORM
June 29, 2006
Posted by Sue in : General , add a comment
Did you know backgammon is considered the world’s oldest board game? Backgammon used to be popular in the 90′s and thanks to the internet the game is taking the world by storm again!
TC.ADS, one of the world’s most sophisticated online marketing agencies, specializes in performance based marketing solutions in the high profit Online Gaming fields. They believe the standard of service affiliates receive is of paramount importance. Their goal is to contact each and every affiliate from the get-go to establish any individual needs and requirements an affiliate might have, offer support and a any help necessary now and for the lifetime of the partner.
It’s this policy that sets TC.ADS apart from all other affiliate programs.
Affiliates can expect to benefit from generous commissions, monthly newsletters and incentive schemes plus a sub-affiliate program, allowing profits to be earned through referrals to other webmasters.
Since it’s inception in 2002, TC.ADS has taken up a strategy of specialization, providing games that not only capture a player’s imagination, but provide a partner platform that enhances business opportunities.
Proof of this came at the beginning of 2005 with the introduction of Online Backgammon and Play65. TC.ADS promoted this to become the leading Online Backgammon software provider for playing money games and impressive cash prize tournaments.
With over 1 million registered players to date including 10,000 players online at peak hours, it is down to the strategically enhanced marketing techniques of TC.ADS that has earned Play65 its crown, enabling it to become the World’s Largest Online Backgammon Room.
Spencer takes punt on internet gaming
June 11, 2006
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The Times
June 11, 2006
By Patrick Hosking
MICHAEL SPENCER, the City tycoon behind the money-broking firm Icap, has taken a personal bet on the future prospects of an online backgammon firm, The Money Gaming Corporation.
Mr Spencer is understood to have injected several million pounds into the London-based company in return for a 30 per cent stake.
The Money Gaming Corporation was founded two years ago by Liad Shababo and Jonathan Caplan. It offers web-users the chance to play a range of games against one another for money. As well as backgammon, players can challenge one another to chess, mahjong, gin rummy, Othello, Connect 4 and virtual snooker and pool. Other branded games such as Monopoly and Scrabble could follow if licensing arrangements can be agreed.
Players can play for fun or for money. The company takes 10 per cent of the money staked. It also makes money offering its platform to other media groups and has already signed up Trinity Mirror, Maxim and Wanadoo.
Mr Shababo, who has a 15 per cent stake, said that about 5 per cent of players now staked money and the number of gamers playing for money was rising by 35 per cent month on month.
He said that the business model was similar to PartyGaming, the £5 billion online poker business whose popularity was because players played one another rather than against the house. However, unlike poker, which is classified as a game of chance, backgammon and other games on The Money Gaming Corporation’s website are classified as games of skill, which means that there is no regulation. Players can also pay using PayPal, the online “wallet” system owned by eBay, which declines to do business with conventional gambling sites.
Mr Spencer made the investment through his private vehicle IPGL, through which he also owns stakes in City Index, the spread-betting firm, as well as interests in media companies and fund management groups. He was introduced to the business through an Icap colleague who had backed the business in an earlier £1 million capital raising.
